In 2021, Lathrop GPM launched a speaker series and initiative designed to increase franchise ownership by underrepresented racial and ethnic groups – as both franchisees and franchisors. Our professionals are passionate about the industry and believe encouraging and educating franchisors and potential franchisees from diverse communities will help them capitalize on business opportunities they may not otherwise explore.

For this month’s content, see our Top 5 Takeaways from “Increasing Diversity in Franchise Systems” by Lathrop GPM Partner Mark Kirsch, moderator of the February 2022 webinar on this topic.