Gray Plant Mooty’s Kirk Reilly and Max Schott Earn Certified Franchise Executive Designation


MINNEAPOLIS (February 16, 2011) — The Minneapolis-based law firm of Gray Plant Mooty is pleased to announce that franchise attorneys Kirk Reilly and Max Schott have earned the Certified Franchise Executive (CFE) designation awarded by the Institute of Certified Franchise Executives—the academic branch of the International Franchise Association (IFA)’s Educational Foundation.

Reilly and Schott, who were recognized in a ceremony at the IFA’s annual convention in Las Vegas on February 15, increase Gray Plant Mooty’s roster of CFEs to three; franchise attorney John Fitzgerald earned his CFE designation in 2009.

Candidates are required to complete a rigorous course of study to earn the CFE designation, which includes attending institute-sponsored educational seminars and workshops. The program enhances franchising professionals’ understanding of both the industry’s fundamental and complex aspects.

Reilly, a shareholder, is a trial lawyer and cochair of Gray Plant Mooty’s Franchise & Distribution practice group. He has represented franchisors in litigation since 1983, trying cases before judges, juries, and arbitration panels across the United States on matters involving the franchise relationship, earnings claims, fraud, breach of contract, advertising funds, encroachment, false advertising, liquidated damages, and vicarious liability.

Schott, also a shareholder, assists and counsels franchisors—from start-ups to nationally-recognized companies with multiple brands—in structuring domestic and international franchise programs. He also advises clients on issues of disclosure and registration, relationship matters, supply chain maintenance, advertising, licensing, and acquisitions.

About GPM:

Gray Plant Mooty is recognized as one of the leading corporate law firms in Minnesota and one of the top franchise firms in the world. Our roots go back to 1866. Today, we are a 170-attorney, full-service firm with offices in Minneapolis and St. Cloud, Minnesota, and Washington, DC. Our attorneys and staff provide exceptional client service and value to our clients, and directly or with our global affiliations, we provide comprehensive legal services on a regional, national, and global basis.